Brazilian Protesters Are Hijacking An Unprecedented Moment In Sports History In Order To Change Their Government

Reuters

Hosting the 2014 World Cup and the 2016 Olympics — which has never happened in the same country within three years — has been touted as Brazil's chance to "show the world it has more to offer than just street parties and first-rate football."

But over the past week, amid the World Cup's ongoing preliminary tournament, the people have told their government that public services trump even"O Jogo Bonito" (i.e. "The Beautiful Game").

"What am I protesting for?" Savina Santos, a 29-year-old civil servant in Sao Paulo, said to Reuters. "You should ask what I'm not protesting for! We need political reform, tax reform, an end to corruption, better schools, better transportation. We are not in a position to be hosting the World Cup."

It's telling, given how much Brazilians love fútbol, that more than a million of them are embedding their message in the fabric of the World Cup experience.

Here a protester/fan at the Confederations Cup Group A soccer match between Brazil and Mexico holding up a sign that reads, "We want hospitals up to FIFA's standard":

REUTERS/Kai Pfaffenbach

The "Fifa standard" is a reference to the "first world standard" required by FIFA for World Cup arenas, which has not extended outside of the massive stadiums.

"Ending the Cup next year, we'll be forgotten again in our reality typical of the outskirts of Fortaleza," Professor Raymond John Smith, 55, who lives tens of meters from $520 million Estadio Castelao, told BBC Brazil (translation via Google).

Not only that, but construction has caused situations like losses of running water in nearby neighborhoods — forcing the poor to sacrifice for the pomp.

"Since we started the works [near my street], my house started flooding whenever it rains," 31-year-old domestic worker Lucineide Cavalcanti Lima told BBC. "The World Cup did not help the residents, only worsened our situation."

Despite all that, the protests are still remarkable given Brazilian culture. Isa, a blogger who grew up between New York and Bangkok before living in Sao Paulo (i.e. Latin America's largest city), eloquently explains:

Brazilians don't like to get worked up about things. They like to sit back, and relax, and would rather sweep issues under the rug if they can possibly avoid confronting them and as long as things look pretty. This has allowed corruption to run wild in the background as the government prepared a pretty face for the world in the foreground. ...

The trigger for the protests was a small increase in bus fare, but the real reasons for discontent lie in decades of corruption and high taxes coupled with low services - I once heard it described as "France's taxes but Somalia's services". Most cities have already rescinded the hike in transportation fares - a small victory - but the protests continue.

REUTERS/Marcos Brindicci

Demonstrators carry a banner made of Brazilian national flags during a protest against the Confederations Cup and President Dilma Rousseff's government, in Recife City June 20, 2013.

Importantly for protestors, the confluence of bubbling public gripes and the hosting of the world's two biggest sporting events in three years suggest that the vigorous movement may have staying power.

REUTERS/Marcos Brindicci

A combination picture shows demonstrators with their faces painted and wearing a Guy Fawkes mask during a protest against the Confederations Cup and President Dilma Rousseff's government, in Recife City June 20, 2013.

From Isa:

The protestors are primarily young, white, upper-class students with few strong political ties ... The question will be whether they have the conviction to keep this up, and whether those that suffer the true consequences of corruption in Brazil - the poor, the lower-class, the uneducated - will join them. Let's hope their what-can-we-do attitude doesn't get the better of them.

Editor's note: This 10-second clip is a pithy illustration of the connection between the people and O Jogo Bonito:

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After opening in freefall, Asian markets stabilized when the Bank of China stepped in with a massive liquidity injection to dampen surging SHIBOR rates — though many exchanges still ended in negative territory. Japan's Nikkei 225 closed up 1.66%, while Hong Kong's Hang Seng finished down -0.59% and Australia's ASX fell -0.41%.Brazilian President Dilma Rousseff called an emergency cabinet meeting after a fourth day of nationwide protests saw police and protesters fighting in the streets. This despite many cities agreeing to reverse a controversial fare increases for public transit yesterday.Perhaps little noticed among yesterday's market bloodbath was turmoil in the secondary municipal bond market, which saw benchmark yield rates spike 20 basis points Thursday. The rout even filtered through to initial offerings, where four sales worth more than $1.7 billion were postponed.ETFs got rolled by Thursday's bond crunch, with many funds falling below the value of their underlying assets, the FT's Arash Massoudi, Tom Braithwaite and Stephen Foley report. Emerging market ETFs were among the worst hit, and Citi had to stop taking redemption orders on underlying ETF assets after one trading desk reached its allocated risk limits.Greece faced fresh uncertainty as talks to revive the shuttered state broadcaster collapsed, the Wall Street Journal's Nektaria Stamolui and Gabriele Steinhauser reported. We've explained the situation previously —  Greek citizens are not happy that PM Antonis Samaras unilaterally shut down the country's equivalent of PBS. Now a junior member of the country's ruling coalition is threatening to break away. There have also been rumors some Eurozone central banks are refusing to roll over Greek bonds, WSJ says. Bond yields were spiking.In an unusual move, St. Louis Fed President James Bullard published a press release this morning expanding on his dovish dissent to this week's FOMC announcement. He noted inflation remains well below targets, and said the committee erred in both its assessment of the state of the economy and its subsequent to telegraph that it would be winding down asset purchases.Facebook announced you can now take videos on Instagram. The clips are 15 seconds long, more than double the length of clips on Twitter's Vine app. You can  also add filters. Samsung unveiled three new products: a hybrid Windows 8/Android device, a super-thing tablet, and a Galaxy camera. The Wall Street Journal's Ben Mooney and Min-Jeong Lee say more than $27 billion-worth of market cap have been wiped out in the last two weeks as investors fear flagging revenues.The Wall Street Journal's Andy Pasztor reports the FAA is set to relax rules on using gadgets in airplanes. "For airliners that pass stringent tests," passengers will now enjoy "essentially unlimited" use of cellphones and other electronic devices, he writes.The New York Times' Michael Shear says the White House is now playing a more active if yet-stealthy role in ensuring Congress passes an immigration bill. Lingering issues on border security have stalled the law's approval.

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